He has been involved in Fitness, Wellness, and Sports since 1988. With a degree in Sports Science, he obtained a BA W/h in 'International Business' from Nottingham Trent University. He is the author of two books: 'Marketing R-Evolution' published by Editrice Il Campo, and 'Cinquanta per sempre' published by Unicopli. An international speaker and IHRSA Ambassador for Italy, he participates as a lecturer in numerous national and international conferences. He has been a visiting professor at the Faculty of Sports Science at the University of Pavia. He works as a manager, consultant, and trainer with national and international companies.
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